Physical vs Digital/Waterstones Kindle Deal

James Daunt, managing director of Waterstones, talks about the collaboration with Amazon to sell Kindles and e-books. I particularly like the part near the end when he addresses the issue people might have with digital vs physical book.
I’ve been focussing my research on the idea that traditional books are becoming redundant and e-books are slowly taking over and I find it really interesting to see that large book companies like Waterstones have accepted selling e books.

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